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Think like a freak: Sunk cost fallacy

I have always been a great fan of Michael Levitt’s book “Freakonomics”. In my early post-college years, it was one of the very few books which shocked my brain into looking at things in radically different perspectives. I have used that book as a guide post when faced with challenges in life and work, and […]

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Consumer Complacence is just as bad as B...

We often hear stories about many once successful corporations losing their market positions, their customer loyalty and decline at a precipitous rate, eventually going bankrupt or being swallowed by one of their newer competitors. There could be many factors that may push companies towards this state of affairs. Sudden changes in consumer habits, emergence of […]

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Day light robbery at Indian banks

The new bank charges announced by banking sector this week go against PM Modi’s digital economy dreams. I have no idea what the Reserve bank was thinking when it allowed these charges. Charging users by transactions, just to deposit and withdraw your own money is surely going to force people away from banks and save […]

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Property council Sydney –Worst example o

Property council Sydney –Worst example of how not to make your case

Ok, here is the deal. The property council Sydney has started an advertising blitz to pressure the government into leaving their tax policy intact in terms of negative gearing. The council clearly has a vested interest in a flourishing property market. They want people buying and selling property so they can keep making a handsome […]

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